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5/3/1 Beach Body (Performance Based) Challenge

"Beach Muscles" A couple of months ago I was talking with a friend of mine about what the 5/3/1 "beach muscles" would be. The list was easy to come up with: Legs Traps Neck Shoulders Forearms These obviously aren't the usual muscles associated with the beach, but I live next to a corn field, so cut me some slack. Anyway, it gave birth to the 5/3/1 "Beach Body" Challenge. The key to the challenge is that performance is the main goal, not aesthetics. I always focus on performance. I believe that when one has a concrete training goal – for example, "press 300 pounds, box jump 45", and run a 6:30 mile" – training becomes more focused and goals become...

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In Honor of Dave Sherrard

SWAT team sniper, Dave Sherrard, of Richardson P.D. was killed in the line of duty on Wednesday, February 7th, 2018.  Dave supported me and this is the only way I know how to return the favor.  Shirt 1078 and the 5/3/1 Blue Line Hoodie are available on Pre Sale with 100% of all proceeds going to his wife and two daughters.  Thank you Dave, for your support and most importantly your service to the community.  

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